PERFORMANCE BOATS S.A. DE C.V. ("PERFORMANCE BOATS"), with address at Antonio Dovali Jaime # 75 PB Lomas de Santa Fe, Mexico City C.P. 01219 (Mexico), data controller, uses cookies in order to monitor the browsing habits of the ss on this website, as indicated in this policy.

1. WHAT IS A COOKIE?

A cookie is a file that is downloaded to the user's computer / smartphone / tablet when accessing certain web pages to store and retrieve information about the navigation that is carried out from said equipment.

2. TYPES OF COOKIES USED ON THIS WEB PAGE AND DATA PROCESSING BY COOKIES

This website only allows the use of cookies from the “Google Analytics” tool that is detailed below:

Responsible third party

Google, Inc. (“Google”), a Delaware company whose main office is at 1600 Amphitheater Parkway, Mountain View (California), CA 94043, USA.

Information captured by Google and information provided to PERFORMANCE BOATS

Google Analytics captures the interactions of users on the website (time of visit, whether the user has been to the site before, which site has recommended the user to visit the website in question, IP address, etc.).

Google Analytics does not provide PERFORMANCE BOATS information about the user's real IP address: it only provides statistical information consisting of visits (unique visitors, number of page views, page / view, average visit duration,% bounce,% new visits, new and returning visitors, frequency and recent visits, interactions, pages visited), demographic data (language, country / territory, city), system (browser, operating system, Internet access provider, device category), source / medium.

Purpose

Google Analytics is a web analytics tool that allows site owners to know the browsing habits of users on their website. Google Analytics customers can view various reports that describe how users who visit their websites interact with the purpose of improving them. Through this information, PERFORMANCE BOATS can analyze the navigation of users visiting the website.

Google Analytics reports site trends without identifying its users. Google Analytics is governed by the general conditions of Google accessible at http://www.google.com/analytics/tos.html and the privacy policies of Google accessible at http://www.google.com/intl/es/ policies / privacy /.

The purpose of the treatment carried out by Google is the analysis and measurement of data to provide services to customers (eg, analysis of data from visits to a web page). You can obtain more information at the following link https://support.google.com/analytics/answer/6004245?hl=es

Deactivation

The user may -at any time- revoke the consent given through the button enabled in the heading of this policy. Alternatively, user can also disable Google Analytics cookies, using the following systems: The Google Analytics opt-out system accessible at https://tools.google.com/dlpage/gaoptout?hl=es The browser settings; for example:

• Chrome, from https://support.google.com/chrome/bin/answer.py?hl=es&answer=95647
• Explorer, from https://windows.microsoft.com/es-es/windows7/how-to-manage-cookies-in-internet-explorer-9
• Firefox, from https://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-que-los-sitios-we
• Safari, from https://support.apple.com/kb/ph5042

Disabling Google Analytics cookies will not prevent the use of this website. PERFORMANCE BOATS cannot control nor is responsible for the content and veracity of the terms and conditions and Google's privacy policies referenced in this cookie policy.

3. LEGAL BASIS AND RETENTION PERIOD

The processing of user´s personal data is necessary for the purpose indicated above and its legal basis is the consent of the user, which he grants when he clicks on the "Accept" button found on the information banner. The retention period for user´s personal data is established by Google in its policy (https://www.google.com/intl/es/policies/privacy/).

4. COMMUNICATIONS AND INTERNATIONAL DATA TRANSFERS

The third-party cookies used on this website belong to Google, located in the United States, outside the European Economic Area. Google is adhering to the Privacy Shield Framework U.E. - USA. The data will not be communicated to third parties, except as provided in the Google privacy policy indicated above.

5. RIGHTS OF USERS

The user can exercise the rights of access, rectification, deletion, opposition, limitation of treatment and portability, when applicable, as well as revoke his consent, regarding the treatment for which PERFORMANCE BOATS is responsible, by writing to the Data Protection Officer at the email address proteccion@performance.com.mx, proving his identity. For the exercise of rights against Google, you must refer to the provisions of its privacy policy (https://policies.google.com/privacy?hl=es). Likewise, the user has the right to file a claim with a competent control authority. In Mexico, the competent authority is the NATIONAL INSTITUTE of Transparency, Access to Information and Data Protection (INAI).

Latest version: April 2019